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Return

Anomaly Alerts

Low-tide warnings before the damage is done.

Define alert rules on conversion volume, report failure rate, or report DLQ count with week-over-week or period-over-period thresholds. When a metric drops beyond the configured sensitivity, Retidal fires a notification — before bad data feeds bad ad spend.

Core Capabilities

Threshold Rule Config

Set percentage-drop or absolute-value thresholds on conversion volume, report failure rate, or report DLQ count. Week-over-week and period-over-period modes both supported.

Automatic Notification

When a threshold is breached, the alert fires to configured channels — email or webhook — without manual monitoring.

Alert History

Every alert event is logged with metric snapshot, threshold, breach value, and notification status — full audit visible per alert rule.

Reach. React. Reward. Return.

Let every ad dollar return like the tide.

15-minute demo — see one conversion travel through attribution, incentive, callback, and reconciliation in a single closed loop.