Reward
Return Tide/Incentive Execution
Every incentive dollar spent on incremental value。Issuing coupons is easy; controlling them is hard. Coupon engine, points ledger, and budget guardrails share the same attribution and decision logic — rules are live before the first coupon ships.
Capabilities
Core Capabilities
Budget guardrails
Campaign caps, per-customer limits, and stacking rules enforce before issuance. Auto-circuit-breaker on overspend — profit stays in the ledger.
Coupon engine
Amount and threshold decided in real time per user and moment. Idempotent redemption prevents replay. Personalization at scale.
Points ledger
Every issue and redemption posted in real time, fully auditable. Effect measured as incrementality — tells "would have bought anyway" from "bought because of incentive".
4
levels of idempotency prevent over-issuance
Reach. React. Reward. Return.
Let every ad dollar return like the tide.
15-minute demo — see one conversion travel through attribution, incentive, callback, and reconciliation in a single closed loop.