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Reach

Rising Tide/Capture & Attribution

Unified cross-channel attribution — every budget dollar tracedWeb, app, and ad clicks unified. Cross-device identity resolved. Attribution fires the moment conversion happens — see everything, trust the data, make confident decisions.

Capabilities

Core Capabilities

Full-touchpoint capture

Capture once, reuse across the full journey. 42 platform Click IDs captured automatically — no manual parameters, no measurement blind spots.

Cross-device identity

Privacy-compliant stitching of visitor, device, and account. Anonymous sessions connect to registered users automatically, restoring the complete path.

Real-time attribution

Attribution fires on conversion. Decisions, incentives, and callbacks trigger in the same closed loop in real time — no batch processing lag.

42

ad platforms supported natively

Next arcTide Level · Decision Engine

Reach. React. Reward. Return.

Let every ad dollar return like the tide.

15-minute demo — see one conversion travel through attribution, incentive, callback, and reconciliation in a single closed loop.